Emotional Market Fit

Emotional Market Fit

+2

Storytelling is Becoming the Most Important Skill

Jun 5, 2026

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2 min read

Storytelling is Becoming the Most Important Skill

Best practices from a storytelling expert

David Hersh

Emotional Market Fit

+2

Creating Advantage through World-building: Athena Collective

Apr 23, 2026

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2 min read

Creating Advantage through World-building: Athena Collective

The new rules for meaning-based communities

David Hersh

Emotional Market Fit

+2

Goodbye Marketing. Hello World-Building

Mar 20, 2026

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4 min read

Goodbye Marketing. Hello World-Building

The New Mythmaking for Companies

David Hersh